Mobile phone manufacture OnePlus has spent several months of careful viral marketing to build up the buzz for their new phone and havefinally released the specs and information about this ‘perfect’ phone – the One and on the face of it it looks like an amazing phone with an unfortunate name.
So what specs does it have? A fast Qualcomm Snapdragon 801 processor with 2.5GHz Quad-core, Adreno 330 GPU processor. 3GB of RAM. A 5.5 inch 1080p screen. A 13MP Sony rear-facing camera that can record 4k video with a 5MP front facing camera. The battery is a non-removable 3100mAh. Externally it is 152.9 x 75.9 x 8.9 mm and will be available in dark grey and silver colors. Its look is not particularly remarkable, being standard large smartphone slab but is likewise inoffensive and neutral. It has good connectivity with all the normal wifi, Bluetooth, NFC, GPS 3g and covers most LTE bands, including those used in the UK.
The OnePlus One will be a running a slightly customised version of the CyanogenMod 11. CyanagonMod has been popular with the rooting and hacking community for many years but this is the first time it will be presented for a more mainstream audience.
If this all sounds like a well specced but otherwise unremarkable phone you’ve not got to the punchline yet. The phone will be available in two sizes – £239 for the 16GB version and £269 for the 64GB. That means the phone is cheaper than the Nexus 5 and probably will be the best power to cost device on the market. It will be available by invite only at launch and the launch date is expected to be some time in the next month. This will shift to general availability as stock becomes available within the first half of the year.
If the specs of the Oneplus One translate to the experience on the finished device and OnePlus can handle supply issues this is potentially an extremely important and significant phone. It is not the perfect phone as OnePlus’s marketing would have you believe – no microSD, no wireless charging and no removable battery are just the most obvious things missing – but it has the potential to be a signficant player in the Android market.